Mazda Australia Posts Record Sales and Market Share

My Drive – Mazda Australia has smashed its previous January best with 8,479 sales last month, providing it with an 11.0 per cent market share, according to official VFACTS figures released today. This is an increase of 1,279 new vehicles or 17.8 per cent on last January and in addition to its record market share also makes it Mazda’s fourth best month ever. There were several star performers across the range with Mazda3, Australia’s best-selling car in 2011, picking up where it left off with 4,045 sales to again top the sales charts. This is now the third time in the past year that the Mazda3 has found more than 4,000 buyers in a single month. In the light segment, Mazda2 kept its lead position with 1,624 January sales and its third strongest month ever. This is a 19% increase over the same month last year.

Mazda6 started the new year in style. Recently upgraded with leather upholstery and parking sensors across the range, Mazda6 record 663 sales, its strongest month in over a year. Also vying for the limelight was CX-7 which secured its best ever result with 1,167 sales to claim second place in the hotly contested Medium SUV segment. And with the All-New CX-5 about to hit Australian shores, Mazda is optimistic about achieving further SUV sales success. Mazda Australia managing director, Doug Dickson said, “We are both delighted and humbled by customer acceptance of our whole range during January. While we are quietly confident of a strong year, particularly with the imminent launch of our all-new CX-5, our primary focus will remain on looking after our customers.”

My Drive - Mazda3 SP25

My Drive – Mazda3 SP25

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